Overview:
The Downtown Lincoln Association is seeking a creative and detail-oriented individual to join our team as a Part-Time Graphic Designer and Social Media Coordinator. In this role, you will be responsible for designing and producing engaging graphics, documents, and social media content to support various events, campaigns, and initiatives aimed at promoting Downtown Lincoln. We are looking for someone with a strong design aesthetic, excellent social media skills, and a passion for staying up-to-date with current trends and topics.
Key Responsibilities:
Graphic Design:
- Create eye-catching graphics, flyers, posters, brochures, and other promotional materials for downtown events, campaigns, and initiatives.
- Update existing documents and templates to ensure consistency and relevance.
- Work closely with the marketing team to develop concepts and ideas that effectively communicate key messages and branding guidelines.
- Ensure all designs are produced in a timely manner and meet the highest standards of quality and accuracy.
Social Media Coordination:
- Develop and execute social media strategies to increase engagement, followership, and brand awareness across multiple platforms, including Facebook, Twitter, Instagram, and LinkedIn.
- Create compelling content, including graphics, videos, and written copy, that aligns with the Downtown Lincoln Association’s brand voice and objectives.
- Monitor social media channels for trends, conversations, and opportunities to engage with our audience.
- Implement best practices for social media posting, scheduling, and analytics tracking to optimize performance and reach.
Content Creation and Curation:
- Generate creative ideas for social media posts, blog articles, and other digital content that highlight Downtown Lincoln’s unique offerings, events, businesses, and attractions.
- Curate user-generated content and collaborate with local photographers, videographers, and influencers to showcase the downtown experience.
- Maintain a content calendar to ensure consistent and timely delivery of content across all platforms.
- Assist in updating Downtown Lincoln’s website with current events, photos and other content.
Qualifications:
- Proficiency in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Strong understanding of social media platforms, trends, and best practices.
- Excellent written and verbal communication skills.
- Detail-oriented with a keen eye for design aesthetics and branding consistency.
- Ability to multitask, prioritize projects and meet deadlines in a fast-paced environment.
- Creative thinker with the ability to generate innovative ideas and concepts.
- Previous experience in graphic design, social media management, or digital marketing preferred.
Benefits:
- Flexible part-time schedule with option to work from home
- 401k with 6% employer contribution
- Paid vacation, sick leave & personal leave
- 11 paid holidays + 1 personal holiday chosen by employee
- Free parking and bus passes
If you are a motivated and creative individual with a passion for graphic design and social media, we want to hear from you! Apply today to join the Downtown Lincoln Association team and help showcase the vibrancy and excitement of Downtown Lincoln to the world.
