Do you enjoy persuading and influencing those around you, or collaborating with others to meet company goals? Are you interested in leading people, conceptualizing new content and media campaigns, or developing and tracking strategic plans? Careers in this community focus on consulting, leadership, marketing and research, sales, logistics, and more.
Career Pathways In This Community
Since a major doesn’t always indicate a specific career path, it may be challenging to know all the possibilities and career options that exist in each field. By clicking on the career pathways below, you can start exploring some of the career options for each pathway. While these are not comprehensive lists, this resource can serve as a guide to provide students, advisors, and faculty with recommendations and keywords for further career exploration and research.
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Advertising & Public Relations• Account Management
• Account Planning
• Annimation
• Community Relations/Outreach
• Copywriting
• Corporate Communication
• Creative Design
• Crisis Management
• Digital Media/Communication
• Editing
• Illustration/Design
• Internal Communications
• Investor Relations
• Marketing Communication
• Media Relations
• Media Sales
• Motion Design
• Photography
• Project Management
• Publicity/Promotion
• Public Affairs
• Public Relations
• Scheduling/Traffic Coordination
• Social Media Management
• Storytelling/Storyboarding
• Technical Writing
• Video Production
• Web Design
• UX/UI Design
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Human Resources• Benefits/Compensation
• Human Resources Consulting
• Human Resources Management
• Employee Engagement
• Employee Relations
• Employment Law
• Equal Opportunity (EEOC)
• Health and Wellness
• Industrial & Labor Relations
• Learning & Development/Training
• Organizational Development
• People Operations (Ops)
• Performance Coaching & Management
• Recruiting/Staffing
• Safety Training
• Talent Acquisition and Management
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Management• Entrepreneurship/Small Business Ownership
• Engineering Management
• Executive Officer/CEO
• Financial Management/CFO
• Food Service Management
• Health Administration/Management
• Human Resource Management
• Human/Social Services Management
• Information Technology Management/CTO
• Management Consulting
• Management Trainee
• Marketing/Sales Management
• Nonprofit Management
• Project Management
• Property Management
• Public Administration
• Quality Assurance
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Marketing & Marketing Research• Brand Insight
• Business Development
• Business Intelligence (BI)
• Business-to-Business Marketing
• Channel Marketing
• Contract Management
• Consumer/Buyer Insights & Behavior
• Customer Experience Marketing
• Digital Marketing
• Event and Promotional Marketing
• Global and International Marketing
• Machine Learning
• Market Analysis & Research
• Marketing/Sales Management
• Media Research
• Merchandising
• Packaging
• Product and Brand Management
• Product Development/Innovation
• Qualitative Research
• Research & Development
• Retail Marketing
• Search Engine Optimization (SEO)
• Social Media Marketing
• Sports and Event Marketing
• Survey Research
• Technical Writing
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Project Management• Portfolio Management
• Program Management
• Project Management
• Project Management Officer (PMO)
• Senior Project Management
• Specific Industry Project Management Roles (Healthcare, Construction, Engineering, Finance, Software)
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Sales, Service & Sourcing• Account Management/Client Services
• Business/Sales Development
• Fundraising
• Inside Sales
• Medical Sales
• Outside Sales
• Pharmaceutical Sales
• Purchasing
• Real Estate Sales
• Regional/Territory Sales
• Retail Sales
• Sales Engineering
• Sales Management
• Sales Operations
• Strategic Sourcing Management
